Articles

  1. The Product Comes Last. The Workflow Comes First.A firm chooses an AI product after it maps the function, workflow, and task the product will serve. Most buy first. That order reshapes the business.
  2. The Tool Got Smarter. The Business Didn’t.Most founders are buying AI at the tool level. The change that actually matters is one layer down: in the operating model, and almost no one is managing it.